plumnovel Chapter 224 Profit maximization
Chapter 224 Profit maximization
"Qin, this is John, the regional director of the Nike Group. I asked you out today, mainly because I want to talk to you about cooperation."
In a cafe in Los Angeles, Mark was introducing a white man in front of Qin Xiao.
The reason why he called Qin Xiao so late yesterday was because of this incident.
On the phone, Mark had already made it very clear to Qin Xiao.
The Nike Group took a fancy to Qin Xiao's commercial potential and wanted to sign a sneaker endorsement contract with Qin Xiao.
In addition, Adidas and Li Ning and Anta of Longguo.
These well-known big brands all set their sights on Qin Xiao.
Qin Xiao's outstanding performance this season is obvious to all.
The most important thing is that Qin Xiao is from the Dragon Country and has a huge market value.
In fact, after Qin Xiao shined in the All-Star Game, these groups have always wanted to reach some kind of cooperation with him.
It's just that Qin Xiao is not in a hurry, the reason is very simple.
At that time, he had indeed played a good performance, but after all, his reputation was still a little bit worse.
If you are too eager to cooperate, you will not be able to maximize your personal interests.
It's different now. His Los Angeles Lakers made it to the finals, and they also won the gold-rich regular season MVP before.
This honor alone is enough to make his worth skyrocket.
So under Mark's introduction, the two shook hands very friendly, counting as a greeting.
"Mr. Qin, you already know my purpose this time, so I won't keep it to myself. This is the cooperation condition that the company offers for you. Please read it over."
The regional manager named John carefully took out a document from his briefcase and handed it to Qin Xiao.
After taking the file, he looked through it carefully.
It is a matter of signing a contract and must be treated with caution.
Although there is an agent who can do it for you, but in this regard, he only believes in himself.
After all, there are many cases of being cheated because of the contract. This is a huge contract of up to 1.2 million U.S. dollars for a period of seven years!
The contract clearly states that it will help Qin Xiao develop his exclusive series.
And every time a pair is sold, Qin Xiao will get a 5% sales share.
This is the treatment that only a few stars can have in the entire league.
It is indeed very exciting to have such treatment in the first sneaker contract.
Nike is also worthy of being the No. [-] sports brand, with a very generous shot.
"I feel your sincerity, but cooperation is not a trivial matter after all, I need to think again."
After reading the contract, Qin Xiao didn't immediately agree to cooperate, although the contract was very attractive.
John nodded: "You should be more careful. This is my business card. If you think about it, you can contact me directly, or ask Mark to contact me."
"I hope that when we meet next time, we can confirm the relationship. There is nothing going on in the future, so I won't bother you any more!"
Looking at the back of John leaving, Qin Xiao said slowly: "Next stop."
The conditions offered by Nike are very attractive, 1.2 million knives in seven years, which is the treatment that neither the little emperor nor the god of death Durant had.
James' first contract was 9000 million in seven years, while Durant only had 6000 million in seven years.
The first endorsement contract they offered Qin Xiao was twice that of Durant back then.
The reason why Qin Xiao is not in a hurry to make a decision is because there are still a few families to meet.
Who knows if there will be better treatment!
Half an hour later, Qin Xiao met with the regional director of Adidas again.
They gave a 10-year contract of 1.2 million yuan, and they will also develop exclusive sneakers for Qin Xiao, and give a 6% sales share.
The amount stipulated in the contract is not as good as Nike, but if the sales of sneakers are hot, Qin Xiao can earn more.
Still the same as before, he did not give a definite answer.
The third company interviewed was Li Ning of Longguo. At present, Li Ning has a good reputation in Longguo, and there has not been a "little day" hoodie incident.
But as a time traveler, Qin Xiao naturally knew what would happen in the future, and that incident caused his favorability towards Li Ning to plummet.
If it wasn't for his sophistication, he wouldn't even be willing to meet with the person in charge of Li Ning.
After briefly reading the contract, Qin Xiao got up and left.
The last person I met was Anta sports brand, also from Longguo.
It is worth mentioning that the person who met Qin Xiao was Mr. Ding, the CEO of Anta.
The other three companies sent all the regional leaders. On this point, Anta obviously paid more attention to Qin Xiao.
Of course, part of the reason is that they are currently the weakest among these families.
"Mr. Qin, I know that compared with the others, our competitiveness is limited."
"However, I assure you that if we can reach a cooperation, I will do my best to achieve a win-win situation and maximize the benefits, and I will definitely not be less than them!"
Mr. Ding speaks very straightforwardly, but often this kind of straightforwardness is the most touching.
Afterwards, he also handed over the contract to Qin Xiao.
Anta offered him a five-year contract of 7500 million yuan, with an average of 1500 million yuan per year.
The amount of this contract is not as good as that of Nike, Adidas and Li Ning.
But Qin Xiao immediately said: "Since Mr. Ding is so sincere, how can I refuse!"
Mr. Ding was overjoyed immediately, raised his glass and said, "Mr. Qin, wish us a happy cooperation in advance!"
Originally, he didn't have much hope for signing Qin Xiao, but he didn't expect it to happen!
Some fans may think that Qin Xiao did this because of patriotism, and this is only one of the reasons.
The real reason is that Anta's additional conditions are too attractive.
The contract clearly states that as long as Qin Xiao is willing, they can fully assist in building Qin Xiao's own brand.
That is to say, if Qin Xiao wants to establish his own brand company, Anta Group will do everything in his power to help.
Such benefits are not comparable to the share of sneakers.
It has to be said that in order to win Qin Xiao, Anta also went all out.
But they will never lose money. With Qin Xiao's influence, it is possible for them to achieve a qualitative leap in income!
At that time, more NBA stars can be attracted to further expand the influence of the brand.
On the correct historical track, Anta's development path will not be too smooth.
They didn't sign many NBA players, the most famous being Kyrie Irving and Klay Thompson.
But this is all for later, now they only have Qin Xiao.
"I didn't expect you to make such a decision, and why did you choose the worst one?"
Mark can't understand, even if Anta is willing to help Qin Xiao build his own brand, but after all, he is not strong enough, how much help can he give?
Regarding this, Qin Xiao just smiled and said: "Now is the worst, but the future is uncertain, so you don't have to worry about it. In short, the reward for you will not be less."
Qin Xiao still doesn't know how careful he is, the smaller the contract, the lesser the agent's commission will be.
"That... I didn't mean that..."
"Okay, don't play tricks in front of me."
Qin Xiao smiled and walked out of the living room.